Logo s c7b7ad33aadf4f9789ed66743495e2536fda89e5d23f46bf518bdd5d3cb56740
Top curtain 9202ae3cc3c2efba36637c616453cb695ed36d4e7a16d81e2519f5467d3d17c4 Bottom curtain db1d18d2fcb2ee3e90e3a97ee5ad8c61283648d5db00a9ae6135b51af7f00c15
Iway preload 19a54b07af31e94af12dd265a1f85e46b238c862eb1c1402e358e0b238a3356e Iway copy preload cc098b87039176591eb177cba17f1a01909895b5c6c53468fb926dba542af49b

It's a story about our

Story prod 948c179f0a92891f189a207b72352439b9748360e05da46975ede721ee044051

Products

Story supp 9ad3b20917e70c01b30a8bc721557cf30eafa3c3d056b44f905892096816da38

Suppliers

Story crit fb2039ca5454268f3505a46b570ae07f02c3aa7fa9fa1dd1db5258c5c5bf0021

Our critics and the world's media

Story cust 6df407684a0a6b6a971b6435efb11cd6886931e83c1d3bf4132138f7ff224295

Customers

Even more importantly, it's a story about how some very dedicated IKEA co-workers set out to do what others said was impossible...

Understanding the challenges

Our founder Ingvar Kamprad had a unique vision:

“ To create a better everyday life for the many people. ”

Ingvar ec29827f7fbc059472c6bcfac582a08c5e88c36e70593daaac2f8021e3a8e943
Shed 057d11b589103d78926ddaa0c8d8ae2c8f9383254979a3f95bb21978cf201134
Plastic1 b99fd23d7cb84de45f5affc2d1be517e4cef56ea71f5f3721b2a7611b16ba347 Plastic2 489834066846f246ce1121ba0801dd1622163c48f8cb6773f785b3b1e9371009 Plastic3 53ed0515c4f5b7ff6deea864f58005158a0f94a072097dd2d759f5ba768c19bf Plastic4 5c30cd56f1933ed31365368f71361d4bd4fdbf42750bb61411c383dd88bd93bc Plastic5 bfe6fa9b2de9b50871cc616b63ce7a4e33a7300a7126fc6fc0d6d607912c4f1d Plastic6 45fa3d061f719ed48203d9875260f30bc6c13415f057302ee719aca44ecffac8 Plastic7 3d7a9480dc9cad0317cd39ccc8408e552ff51133b4dd9686290d3a8c227e6989

Finding people to help us

Big cat1 5c5df5b68b328726bfd57a317993d3e120f61bba96e8a029fabe155533a3b4f9
Big cat2 abc177f388d9a148d3af2df089b53fc36e750af3210b5bfc9c07c28caeb141a1
Big cat3 570b6034d4635cec39e9f94c339fd27d51bf61c9d340728fe4dc044c5944b46f
Env policy docs e992f539e7b3344f08635f7aa38d512553abeead2e1f7f22bda538e85761f887

In 1993, we printed our first chlorine-free catalogues.

Greenpeace decided to tell the world about what we had done...

Following this success, we've worked with many organisations, including the Forestry Stewardship Council, Save the Children, Unicef and WWF.

Green logos c9237260b0dd8668b53fb910785b0fa330cc87fde06a8648ee075797fc043df6

By 1992, Russell, Kalle and the team had created the first environmental policy. They were encouraged to make a proper plan to deal with problems before they happened. IKEA's then CEO Anders Moberg, led the development and introduced a training programme for all co-workers.

Dude3 81fe3d925a0f3d0004dddf5662beeb352ef630a7ad29e4f6e6ffcd48332944af

We kept going, working with experts when problems came up. By 1995, IKEA had 114 stores, and we were sourcing from developing countries in Asia.

That spring, Swedish TV showed a disturbing documentary about child labour in carpet factories of Pakistan. IKEA was named as a customer.

Carpet1 c954e6b162cab816143371d7439cea1390e681840389a4710677945370c0c70d Carpet2 5c383f38d33f0b5f0d9ff30e9f5e2251a1f5dcef1e2e6455765fa1057c2be85a Carpet3 f2002720bf9aeb8bb733f864f307836e9aedee8dcd34f4a9490d5bcf79a40f07 Carpet4 d3658dead0a23aca3a54f619d46fbcaf429a6ebf7d1bedff2e86b726affb081c Carpet5 e754bf6d42802620c1d38fecd5266adb4094d46b6063758c461a429a634597d2 Carpet6 3a52e030e22ad8e907b05b813b8050e7b6a8dbaaa69a6dc1b50e9ca342128e1e Carpet7 dcc1806ffc141cd4ea7a0eb42decb370b23f38dbee728932b9e8fe7a3f0abc71 Carpet8 5028bdf5221934ec2cf6895daf9410c44fd2706434cb57eb55d638a55ea13f3d

We were horrified.
We did not know this was happening.

It was at this time that Marianne Barner, who was running our carpets business got involved...

Carpet map 665c796398ee989f5ac9fe19d583be867df3af86b56a65cadba4cf9808844381

The problems continued. Marianne was travelling to suppliers across Thailand, Philippines and India dealing with companies who could not - or would not - cooperate on issues like working condtitions and pay.

Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223 Ellipse tiny baab605724d217ceee24414834a935060da9d4daf20cc091b2942f8e4a8a7223

We'd already developed a child-labour policy. Now we needed a serious code of conduct. Marianne was promoted to Director of Communications to oversee the development of this new approach.

Kalles peeps 7b2f8b63557d07fe302a074c3855f105f168894dc83c46ed3d4ed17448159051 Kalles peeps 7b2f8b63557d07fe302a074c3855f105f168894dc83c46ed3d4ed17448159051 Kalles peeps 7b2f8b63557d07fe302a074c3855f105f168894dc83c46ed3d4ed17448159051

By now Kalle had 50 colleagues in his environmental team, developing and implementing environmental improvements for our products, our suppliers and in our stores.

It was also about people. We had to find ways to protect future generations.

That's why we created

Iway preload 19a54b07af31e94af12dd265a1f85e46b238c862eb1c1402e358e0b238a3356e

Launching the solution

Based on United Nations conventions,

Iway white ae165bf8f0b1f055b636ca193e1ce4e313d48b4bc8b60fbb61aa65e9aec06a8d

sets out clearly what we expect from suppliers.
Launched in 2000, it describes what we expect on:

Un 8917721f093f9578bf42869b7a2ae867bbbb67eefec323a8c491dce58c547efd
Labour rights 767ba65c42d288456527f3f960ac8a42fe5e968c05ebb06e947726492e98e752

labour rights

Childrens rights 0b0fb7d12524e3d6755de86601ca3603792c2f03185edb2349de6ffc5af0c8d6

children's rights

Working conditions f9bd128d2cd2924602c3c9c705ac629a466178a9898aea275444de892fa5048b

working conditions

Environment fe667d12994ec015b2f3b65c6ad04035edc60565174f9f189ecdfd50f2ce09ac

environment

Bookcase bg a06cde81ec07ba8c94f6e0fe3ae17a6ff0e678e754d71bb43a175214eab485c8

IWAY helps our suppliers to meet the
highest standards, whether we’re talking bookcases... or meatballs.

Meatballs 357ee8fdef23de3d26639d0507b0c01f60bc0e04b20c5323df3820e6959c29e9

And it works. By 2014, nearly all of our partners were working to meet this level – helping us to build long-term trusting relationships.

IWAY now covers home furnishings, transportation, warehousing, food, retail operations and support services for our operations.

Graph new b736784e6dd04063878d44d138630def57f850b344090f6e791035bda360b7da
Marianne 6e679c83d55497305952c8de5f57e0b06b040d20ef3eb360f7e740e63e33a575
Area1 7755713192c06662702f984f2be99d1b6701b0e9a73454e8fb5d0155cedc7dd0
Area2 2e8c3291dee338ca49fc228300b403682d5dfd86f2160e51f052ef05ab9c8646
Area3 b427eced498aa38bd918a6293a6489d8ba929cd779f587a78833311378a99c59
Area4 c69a8b44ad4711effab63e9fcbbbf6152e4c0a7bc01ab7cba8026a7266a9e9ec
Area5 66821fb7ebee6a01276e6396a7a491bb19fecfc344e295343893cf71e3e94f50

The IWAY has had a profound impact on the way that we work with suppliers and will continue to do so.

Weirdo1 8854507661d5c09e6890b4696aad5438f30b48ac298348a2c4dd4ed1ef473a33
Weirdo2 37f11038b9aa0bb0c37c2ce1be9fa545c7c3adb2ded750572139729be521c410
Weirdo3 fcfa32c542a83fd34fe4c96cc5720a5f4087c12c17d87d76247d7447280d5d51
Weirdo4 0e8d0c017ec863b06fdd91ed515c3795b037df65399c73efd3f79da8b02e942d

The story continues...

For more information about how IWAY is helping our suppliers to look after the environment and communities, click here:

Feel free to contact us by email.

Scroll arrow b072680a5a7454c5f26e5ae3ba3cda83aa749339aeadc4ac72ea53706b1707ba